Publishing and newsletters # Ghost: a platform for publishing and blogging Host Ghost on the cloud platform to publish articles, manage SEO settings and create newsletters. [Get started](https://panel.deplomo.com/signup)[Back to marketplace](/marketplace) ## Why host Ghost on Deplomo? Deploy Ghost in a container with persistent storage and connect a custom domain where supported. ### Built-in SEO tools Ghost includes an XML sitemap, structured data, meta tags and social media cards. ### Node.js-based publishing platform Ghost runs on Node.js. Page performance depends on your configuration, content and deployment resources. ### Newsletters and memberships Manage subscribers and newsletters with Ghost’s built-in tools. Check payment provider availability before enabling paid memberships. ### A focused editor for writers Write in a distraction-free editor with Markdown and multimedia cards. ## Ghost hosting FAQs Answers to common questions about Ghost, email newsletters and custom domains: What is Ghost hosting, and who is it for? What is Ghost, and how does it differ from other blogging platforms? How does Ghost CMS compare with WordPress? Can I send newsletters with Ghost? How do I connect a custom domain and SSL certificate to Ghost? ## Ghost hosting guide for blogs and publishing Choosing a content management system matters for marketing and publishing teams. Ghost focuses on writing, SEO and newsletters. On Deplomo, deploy Ghost without managing the underlying server yourself. ### What is Ghost, and how does it compare with other content management tools? Ghost is an open-source publishing platform and blogging system built on Node.js. It focuses on writing and building an audience. Ghost includes a focused editor, structured content, an automatic sitemap and SEO tools. For multipurpose sites with a broad theme selection, see [cloud WordPress hosting](/marketplace/apps/wordpress) For headless content architectures that serve multiple frontends, consider [host strapi](/marketplace/apps/strapi) as an option. ### Manual Ghost setup compared with cloud hosting Manual Ghost setup on a virtual server can involve installing Node.js, configuring Ghost-CLI, Nginx and MySQL, issuing SSL certificates and managing firewall rules. Configuration mismatches or insufficient memory can cause service issues. When international service creation is available, deploy Ghost from the marketplace template. Review its database, storage, domain and certificate configuration before publishing. ### Compare Ghost hosting on Deplomo with shared hosting and a virtual server The table summarizes the main differences:
| Feature | Ghost hosting on Deplomo | Conventional shared hosting (cPanel) | Manual setup on a VPS |
|---|---|---|---|
| Deployment and setup | Deploy from a marketplace template | Requires a compatible Node.js environment | Manual setup of Node.js, MySQL, Nginx and firewall rules |
| Page loading and performance | Uses NVMe storage; performance depends on the workload and configuration | Performance depends on shared server resources | Depends on server capacity and caching and web server configuration |
| Built-in SEO and newsletter tools | SEO tools and newsletter features; email sending requires a configured provider | May require third-party plugins | Requires SMTP and email server configuration |
| Custom domains and SSL certificates | SSL issuance and renewal depend on domain configuration and service availability | May depend on control panel modules or a paid license | Requires manual Certbot setup and scheduled renewal |
| Pricing and resource scaling | Fixed monthly EUR package pricing | Annual contract with limited flexibility | Fixed monthly fee regardless of visits |